Thryv Alternative

Madilyn W., January 25, 2022

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Whether you’re a new business forming, or an established one – there is always a lot that needs to be done. So much needs to be figured out such as paperwork, scheduling and contacting clients, and ways to manage money. All of this takes away the fun of running your own business and enjoying your time. You have to wonder, is there an easier way to accomplish all this? Better yet, is there something that will do it for you? We’ll get into the Thryv vs Persona question below.

For a quick comparison between Thryv and Persona, please see the table below:

Persona vs Thryv Features ThryvPersona 
Payment collection and reminders
Scheduling and booking
Client Management
Information is accessible and easy to understand
Real Business Account
Full FDIC Insurence 
100% free forever
Expenses Management
Business Visa Card
App not required for the client to book
Automatic tax calculation and savings
No-fee business checking account
Built specifically for self-employed pros

However, to start with, the answer is, that there are a few different ways for work to be done for you. There are apps you can download and websites you can access that make each step easier. Or there are apps that will do it all for you. That way all you need to focus on is running your business. 

Thryv vs Persona
Summary of Thryv vs Persona

In this article, we will take a look at two different software for managing and running your business. There are many more pieces of software out there, but for now, we’re just going to focus on two of them. We will see which one can do more for your business, therefore, which one is better; Persona vs Thryv.

Accessibility and Cost

When looking for software to run your business, there are a few hard and fast things that are important to have, such as how you are going to access it and does that software costs any money. Ideally, you’d want to have software that can be accessed on the computer, but it would be even better to have an app. If the software has an app, that way you are able to access it on the go, wherever you might be. The software can cost money in multiple ways, it could cost to download it or cost money to use it.

Persona is a management platform in the form of a mobile app that can be downloaded through the app store of your choice, Google Play for Android devices, and the App Store for iOS devices. Meaning you are able to use it with whatever device you have. On top of that, Persona is completely free. It doesn’t cost anything to download, nor does it cost anything to use. It is 100% free throughout the entire time you use the app.

Thryv’s software can also be downloaded through Google Play or the App Store. Thryv is not a free app. It is free to download, but not completely free to use. There is an option for a free trial and there are some free tools. But to fully use the app and access everything, you will need to pay for it. An interesting feature of Thryv is that they brag about the fact that you won’t find the price online. This is because it will be catered to your business.

Type of Business

When looking for software, it is important to find one that is catered to your business. You want to make sure that it will accomplish everything that you are looking for such as a way to communicate with clients on both scheduling appointments and finding ways for collecting payments. You also would want to find a way to easily manage your money. 

Persona is software catered to running a health and wellness business. Their only focus is on the health and wellness business, it is what they know. Therefore, if you are looking to open or continue your health and wellness business, it is the perfect option for you.

Thryv Alternatives
Looking for a Thryv alternative?

Thryv on the other hand, works for various kinds of businesses from health and wellness, to home services, to legal. They have a focus all across the board. And while your experience will be catered to your business, it still might not be fully focused on your business. Your health and wellness business might not get the attention you need.

Contacting Clients and Money Management

Persona has a payment collection where you sell your services and collect payments. There is also hassle-free scheduling which eliminates the lengthy back-and-forth phone calls and opens up preapproved timeslots. They have an expense management feature where they allow you to easily track deductible expenses come tax season. On top of that, you will have a real business bank account. On top of that, it is FDIC insurance eligible. You can sleep well knowing your money is 100% safe. All of this and more are posted on the main page, making it easy to see and right out in the open.

Thryv has quite a bit of feature for your money and clients. And on top of that, it is a little difficult to navigate and figure out. To find out these features you have to click on the product tour tab and look at different sections. There is a section for managing the job under which you can create and use scheduling and appointments, customer communication, store and share your documents, and have customer relationship management.

Thryv has another section called get credit where you can manage your sales and payments. There is also marketing automation that allows you to send out announcements without needing to take the time to do it. There is reputation management where clients can rate and comment on aspects of your business. 

Other Money Management Features

Creating and running a business requires a lot of money spent and money management. Both fitness and wellness software has ways to do these things. There are more similarities between these two apps with money. They both offer their kind of payment feature. But you have to think which is better, Persona vs Thryv.

Persona comes with a Persona Visa Card. This card is widely accepted, and you are even able to get up to ten percent cashback from your favorite brands. These brands include Hulu, HboMax, and Disney+ which are all good apps to have running for entertainment purposes in your business.

There are also partnerships with Foot Locker, Crocs, and Nike, meaning you can save money on the workout clothing that you will need. It is easy to receive your card. It will come in the mail just days after signing up. And even better, you will receive a virtual card immediately after approval. 

Thryv does not have a credit card that will give you cashback benefits, but they have a feature called ThryvPay. As their tag line says, “the online payment processor for service-driven small business”. It’s an improvement of a payment processor, better than the ones built for retail businesses.

Thryv cost vs Persona cost

With ThryvPay you can easily accept credit card and ACH payments. You can offer installment plans and recurring payments by scheduling payments in advance. These payments can be daily, weekly, or monthly. You can create customer installment and payment plans.

Blog Posts

When trying to find software to help run your business, it would be nice to have a place where you can see their daily updates and get to know them better. One of the best ways to see this is from a blog post. Thankfully, both Persona and Thryv have a section for blog posts. However, there are a few differences between these two.

Persona makes it easy to access it, just like everything else on their website. The only tricky part about it is that it is called a knowledge center instead of a blog. But that is only a minor detail. Their knowledge center is easy to view and understand. There are articles on various topics for everything you might need for running your fitness and wellness business. And it is updated daily. That way you know they care about your business.

The knowledge center talks about the best ways to become coaches, trainers, and anything else you might want to become. It also talks about which software and apps are the best for your business.

Thryv’s blog is just like the rest of their website and software; too much information and almost clunky in look. They want to share as much information as they can, and they don’t worry about how it might look. When you first get to the blog page, there is a search bar to get it organized and a few different topics or sort through them. Other than that, the main page only has six of the newest articles.

Main Differences

Looking between these two software apps there are differences in the battle between Persona vs Thryv. To recap and summarize, Persona is straight to the point. They don’t try to hide anything. They want you to know everything they offer.

Most of their information is available on the first page, meaning you don’t have to go searching to find what you want. They have a blog where it is updated daily. Their blog is easy to view. You can see the title and the first few sentences. This allows you to see if that post works with what you want to learn.

Thryv has a lot of information that they are throwing at you at once. They cater to different kinds of businesses, meaning your business might be thrown to the side. Your fitness and wellness business might not be a good fit for them.

They want to make sure that you will know everything about their software, at the cost of being organized and easy to view. Not only that, but they summarized it down into four categories, where if you want to know more information, you have to go hunting. That is how Thryv can be summarized, needing to hunt to find any information.

Another difference between these two software apps is that Persona is free. It doesn’t make sense to give money to software that is all about saving you money and managing it.

Closing Thoughts

Starting and running a business already takes up a lot of your time and energy. There are ways to help get your time back, so you focus on the fun and exciting parts of running your business. One of these ways is to find software that will help you out, or better yet, do it for you.

Persona is the perfect answer for you. They get down in the nitty-gritty and have a payment collection, hassle-free scheduling, do your taxes for you, manage your expenses. Everything is easy to view. On top of that, it is 100% free. You can download it today from the App Store or Google Play.

Persona is the #1 management platform for independent business owners. it's 100% free, download it now.


Persona is the #1 management platform for independent business owners. Download it now, it's 100% free.